cozy fall collection

back to school

Explore dorm decor, backpack supplies, & first day outfits

Just In

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sweater weather

Shop Our Coziest Sweaters

Meet the Artist

Matr Boomie Fair Trade

THURSDAY STORY TIME

Every Thursday at 10 AM

Stop by for an hour of fun, rain or shine! All ages are welcome.
Each week we have a different volunteer reading new stories, leading crafts, activities and more!

If you are interested in being a story time volunteer, please email us at jacqui@rootednewlondon.com

We can't wait to see you there!

MINI MAKERS MART

Saturday, September 28th

1:00pm-3:00pm

This exciting event is hosted by Rooted in New London but led by the children in our community. Our local kiddos (ages 6-16) have spent their summer crafting and creating everything from jewelry, crocheted stuffies, t-shirts, soaps, candles, dog toys, art prints, slime & so much more! Their creativity and execution is truly astounding! Join us for a fun afternoon of shopping and good eats as you support our future young artists and entrepreneurs!

Special Thanks to our Vendors:
Sipp Happens (food & drink)
Hangry Bear Creamery (ice cream)

Questions? Email jacqui@rootednewlondon.com

Rooted Blog

Check out the latest artist spotlights, local events, and more!
Rooted's New Look: A Garden Transformation
Rooted's New Look: A Garden Transformation

Maffei Landscape Design brings a whole new look to Rooted's front garden!

Rooted Gift Guide: Wedding Season Edition
Rooted Gift Guide: Wedding Season Edition

If you're searching for fun and unique gift ideas that will leave a lasting impression, consider these refreshing alternatives that are sure to resonate with the happy couple.

How to Achieve Cozy: 5 Dorm Room Tips
How to Achieve Cozy: 5 Dorm Room Tips

Having recently graduated college, I gathered a few tips and tricks to transform your dorm into a cozy bubble that school stress can’t pop. Browse for tips to find the ideal balance between coziness and functionality!

Read more

community feedback

Hear why people love Rooted!
Julie R.

"Darling shop!  Love the products. Friendly staff. A "must stop in”."

Aless M.

I love this store. It has the perfect gift for many and is proud of its community. They are so nice and support so many local businesses.

Santi M.

Quite a variety of items ranging from jewelry to home decorating items to gourmet food. Fun to explore.

Sean B

A really nice shop with great gift options and lovely staff!

Lance H.

Great locally owned business. Some really unique gifts at a good price.